SnowsBest sat down in the Aspen gondola with Aspen Snowmass CEO & President, Mike Kaplan. This is what happened.

Mike Kaplan was 42 when he took the seat at the Aspen Snowmass CEO table after 22 years working for the company. He’s brought a dialogue driven and open management style that has seen the company named in the top 100 outdoor companies to work for.

Like most Colorado ski resorts, Aspen’s leading international market is Australia. With Vail pushing into the Australian market with the purchase of Perisher (see our film interview with Rob Katz here) we asked Mike Kaplan how Aspen plans to compete.

Oh, and we also asked him about that #nakedgondy hashtag that features the Aspen gondola.

What happened after the gondola ride? We went skiing of course. Pics by Jesse James Hoffman.

Watch more: SnowsBest interviews Vail Resorts CEO Rob Katz

 

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