Australia’s largest outdoor and adventure expo, the She Went Wild Expo, will return to its hometown of Sydney on 3 December to bring the outdoors to women in the city.
Following the success of Australia’s first female adventure expo in 2016, Founder Emma Walker is planning an even larger event this year.
“An increasing number of women are swapping hotels for tents, heels for hiking boots and seeking experiences based on adventure and exploring. The travel industry alone has seen seen a 35 per cent rise in women craving adventure holidays,” Ms Walker said.
“On Instagram, #womenwhohike has over 500,000 mentions and the outdoor gear for women is an exploding industry. For too long, female adventurers were underrepresented in the outdoors industry so I started She Went Wild in an effort to overcome the barriers faced by women who want to spend more time in the great outdoors. That’s why this event is curated by women, to aid inspiring and empowering more female adventurists of any age and background,” Ms Walker said.
With exhibitors from all various kinds of sports and hobbies, from camping, hiking, climbing to cycling, Osprey, CamelBak and Sea to Summit are just a few of the global brands that will showcase their latest releases and favourite female adventure wear.
Throughout the day, attendees can participate in workshops that teach practical skills such as knot-tying, foraging, outdoor camping, how to identify flora, and reduce waste in the wild.
There will also be exciting talks from seasoned female adventurers. Speakers include best-selling author, Heather Ellis who recently released her book UBUNTU, the story of her motorcycle odyssey around Africa.
The She Went Wild stage will also host Lisa Blair, who was just awarded the the Spirit of Adventure award at this year’s Australian Geographic Society Awards.
The audience will hear from Lauren Jones who has just completed a 1600k walking expedition the outback with her husband and one-year-old daughter. Australian Champion climber Angi Scarth-Johnson, a bouldering champion, and an international athlete at the age of 12. She’s the youngest person to ascend a grade 31, and a grade 32/33: she conquered ‘Wrong Movements’ in the Blue Mountains age eight.
The event will be an opportunity for consumers and retailers alike to experience developing trends, purchase products, book training courses, and network with others who share the same interests. While this is a celebration of the outdoors and highlighting female achievements within the industry, men and families are welcome too.
Date: 3 December 2017 9:30AM – 4:00PM
Location: Howie Complex Sydney Showgrounds.
Tickets: available for $30, with 5 per cent of all tickets sales donated to One Girl an organisation that helps to fund educational projects for young girls in Africa.
About She Went Wild – Every day, we help women build up the confidence they need to start their own adventures and showcase those in the world who already do so. We share practical information and inspirational content with them, stage events and hold workshops to empower our members to say yes to an adventurous lifestyle.
